众筹167万元在原生态景区建集装箱式旅居房,机会大吗?

全社通旅游系统 旅游网站建设 发布时间:2017-07-26


无人的自然风光旖旎处,驴友休息时只能以帐篷为伴?“箱行者”创始人郑大卫不这么认为。

“箱行者”是一个旅居平台。它为年轻人和公司团队在旅行驻扎地建造水、电、网等基础设备齐全的旅居房,旅居房包括蛋蛋屋和棚屋集装箱两种形式。目前,“箱行者”已规划3条营地线路,包括上海浦江源、桐庐纪龙山、徽杭古道。


David是一只唱着国歌长大的台湾小伙儿

该项目以众筹方式进行。共建人可通过同名App监控房屋运营状态,实时查看收益,随时提现。公司以营业额直接分红,参与众筹者可按季度得到营业额35%分红。

远处山峦起伏,四周一片澄净,星辰点缀着墨色天空。徒步旅行爱好者郑大卫一行人结束了一天的旅程,欲在此片无名大自然中落脚休息。

扎好帐篷,钻进睡袋,帐篷内坚硬的地面和塑料制品的异味破坏了郑大卫惬意的心情。处女座逃不过的“洁癖”在他内心深处呐喊,“如果在原生态环境中,驴友也能洗个澡、睡个好觉,那该多么美好。”

想法落定,郑大卫开始了一番调研。他发现,由于在非景点处建酒店人流量少、成本高,所以野外酒店数量稀少,驴友选择空间小。而少有的户外酒店商家将每晚住宿价格抬高至1200元,驴友开销压力大。

郑大卫想要在原生态环境中,为徒步旅行爱好者建造一个低成本、便于迁移、住宿环境理想的“家”。他翻阅资料发现,集装箱生成标准化、拆卸方便符合上述要求。去年年底,“箱行者”正式启动。

“箱行者”面向向往自由的年轻人和公司团建团队,为其在3个目标驻地搭建集装箱式旅居房。


集装箱展示图

旅居房现有棚屋集装箱和蛋蛋屋(3米*3米的圆)两种形式。棚屋集装箱可容纳2~3人;蛋蛋屋可容纳1~2人。屋子内有阳台、客厅、沐浴间等常规房型,并提供水、电、网等基础设备,并装有智能家居系统。在更加原生态环境的旅居房内,除了标准接电线路外,集装箱还装有与箱体规格一致的光伏来满足电能,遇见下雨天也能够储电运转。


变色玻璃能变换采光方式

“箱行者”现与上海某工厂合作,后者为公司提供建材、定制玻璃、智能家居设备等原料。

在安全保障方面,郑大卫表示,旅居房已获得安全合格证明及消防等级评定书,同时,智能家居系统与警方系统联网,驴友可用“箱行者”App遥控报警。此外,公司会有专人管理每个驻扎基地。

“箱行者”用逆向方式选择线路,“先确定客源体量,再确定目标驻地。”

目前,“箱行者”第一期规划线路有:海浦江源、桐庐纪龙山、徽杭古道蓝天凹3个目标驻地,客房均价为260元、350元、550元,三个营地总建筑面积为700平方米,其特色和适宜活动如下:

空间规划上如下:

郑大卫介绍,浦江源驻扎地预计今年9月份正式运营,其余两地会在今年12月份前投入运营。

“箱行者”用众筹的方式选择投资共建人。今年4月,“箱行者”已于“开始吧”平台完成165万元众筹资金,共有67人参与众筹。众筹时间为20天。

公司以营业额直接分红,参与众筹者可按季度得到营业额的35%。

“箱行者”App目前仍在内部测试中。共建人和营地方可用同名App或微信公众号,实时查看所有房型、房价、入住率、房屋经营状况并提取收益,在线付款、线下签约。

此外,普通用户可在该平台上进行在线预定、评价、查看旅居方,进行智能设备、报警系统操作。

“箱行者”选择用线下线上相结合方式进行推广。线上通过视频、微博、微信等方式传播驻地内容和旅居房获客;线下对接玩户外的团体和口碑传播引流。

公司的盈利模式包括用户入住租金、旅居房(集装箱、蛋蛋屋)的销售、渠道广告、入侵式游戏体验等。


Natural an exquisite scenery place no one, only to rest for the tent tour pal with? “ box Walker ” founder Zheng Dawei does not think so.

“ box Walker ” a residential platform. It is the young people and the company team in travel stationed in the construction of water, electricity, network and other infrastructure facilities in the room, including houses and huts in the real egg container two forms. At present, “ box Walker ” has planned 3 camp lines, including Shanghai, Pujiang source, Tonglu Ji Longshan, emblem of Hangzhou ancient road.


David is a Taiwan boy who grew up singing the National Anthem

The project was made public. Co construction can be monitored by the same name App housing operations, real-time view of revenue, ready to withdraw cash. Company to direct turnover bonus, participate in all chips can get quarterly turnover of 35% bonus.

The distant hills, surrounded by a clear sky dotted with stars. Hiking enthusiasts Zheng Dawei a pedestrian after a day's journey to the unknown, rest settled in nature.

Fixing the tent, sleeping in the sleeping bag, the hard ground in the tent and the smell of the plastic made Zheng Dawei feel at ease. Virgo escape &ldquo &rdquo “ cleanliness; in the depths of his heart cry; if in the original ecological environment, but also can tour pal take a bath, a good sleep, how wonderful. ”

The idea came to an end and Zheng Dawei began his research. He discovered that, because in the non scenic spot constructs the hotel, the human flow is few, the cost is high, therefore the field hotel quantity is few, the tourist chooses the space to be small. And rare outdoor hotel business will raise the price per night accommodation to 1200 yuan, Alice spending pressure.

Zheng Dawei wants to build a low cost, easy to migrate and stay in the &ldquo ideal for hiking enthusiasts in the original environment. Home ”. He looked through the data and found that the standardization and disassembly of the containers were convenient and meet the above requirements. Late last year, “ box Walker ” officially launched.

&ldquo: box Walker ” the young people who are looking forward to freedom and the team of the company build a container type living room for the 3 target stations.


Container display plan

In the existing real hut container and egg house (3 meters *3 meters round) two forms. A container can hold 2~3 people; egg house can accommodate 1~2 people. The room has a balcony, living room, shower room and other conventional Fangxing, and to provide water, electricity, network and other basic equipment, and equipped with intelligent home system. In the more original environment of the living room, in addition to the standard wiring road, the container is also equipped with the same specifications of photovoltaic units to meet the electricity, meet rainy days can also storage power operation.


Photochromic glass can change lighting mode

&ldquo: box Walker &rdquo is now working with a factory in Shanghai, which provides building materials, custom made glass, smart home equipment and other raw materials.

In terms of security, Zheng Dawei said, has been living in real security certificate and fire rating books, at the same time, Home Furnishing intelligent system and the police system network, available &ldquo &rdquo Walker tour pal box; App; remote alarm. In addition, the company will have special personnel to manage each base.

“ box traveler ” select the route by reverse; “ first determine the volume of the passenger source, and then determine the target station. ”

At present, &ldquo box; &rdquo walker; the first phase of the planning line: Pujiang sea source, Tonglu Ji Longshan, Huihang road Au 3 blue sky target station, the room price is 260 yuan, 350 yuan, 550 yuan, three camp, a total construction area of 700 square meters, its characteristics and the appropriate activity are as follows:

Space planning is as follows:

Zheng Dawei introduced, Pujiang source camp is expected in September this year, the official operation, and the remaining two places will be put into operation before December this year.

“ the box traveler ” chooses the investment co construction with the congregation raise. In April this year, “ box Walker ” already in “ start ” platform to complete 1 million 650 thousand yuan to raise funds; a total of 67 people involved in the congregation raised. All chips up for 20 days.

The company has a direct share of the turnover, and 35% of the turnover is payable quarterly.

“ box Walker ” App is still in internal testing. Co construction and camp places can be used in the same name App or WeChat public number, real-time view all Fangxing, housing prices, occupancy rates, housing operating conditions, and extract revenue, online payment, offline signing.

In addition, ordinary users can on-line booking, evaluation, view the residence, intelligent equipment and alarm system operation on the platform.

“ box Walker ” choose to use line, offline combination to promote. Online, through the video, micro-blog, WeChat and other ways to communicate resident content and living room received; offline docking, play outdoor groups and word of mouth drainage.

The company's profit model including users in the rent, living room (container, egg house) sales, advertising channels, invasive game experience etc..