Spoonhunt：服务入境游 从“吃”开始

【环球旅讯 曾宪天】关于入境游的话题，环球旅讯在此前文章《入境游：亟待被拯救的“大熊猫”？》中，曾梳理了在出境游大热下，入境游被边缘化后又重新受到行业关注的现状。

从数据上来看，中国旅游研究院（国家旅游局数据中心）发布的《2016年中国旅游经济运行分析和2017年发展预测》显示，2016年中国入境旅游人数达1.38亿人次，比上年同期增长3.8%。该报告还指出，预计2017年中国入境旅游人数有望达到1.43亿人次。

值得一提的是，早在2009年，联合国世界旅游组织秘书长瑞法依在参加广东国际旅游文化节期间就曾做出预测，中国将于2020年成为世界首位旅游目的地国。而据中国旅游研究院数据显示，中国入境游市场规模总量在2015年位居世界第四。

不过，中国入境游市场虽然经过长时间的发展，但仍然处于服务跟团游与商旅用户为主的单一产品阶段。出境游大热并未带走入境游的资源优势，相反是让入境游玩家减少，竞争环境变得十分良好。

很显然，各式各样真正能迎合外国游客需求的碎片化产品，还有待进一步开发，这也为创业团队们提供了可以充分发挥的市场空间，定位于服务外国游客来华吃喝指南工具的Spoonhunt便是其中之一。

Spoonhunt创始人团队Nikki、Emma、Adam

创业灵感　来源于生活小事

Spoonhunt的创始人Emma出生在台湾，10岁便随家人前往加拿大生活，而她年幼的弟弟几乎从出生开始就在国外生活，还没有学会中文。

“中国是个美食大国，如果没办法使用中文交流，会错过很多美食体验。”Emma表示，在一次回国游玩的旅程中，Emma只能全程帮弟弟翻译中文菜单，带他体验许多在国外没法吃到的中国美食。

随后，Emma在一次与好友一起的欧洲游中，面对意大利语、法语菜单也只能是一头雾水。她也表示，可以通过TripAdvisor寻找到一些具有欧洲当地特色的餐厅，但体验仍然不如国内大众点评具体到某项菜式的评分、评论来得更好。

“面对种类繁多的中国美食，外国游客应该也会需要一款工具来帮忙推荐和选择。”当这两件事结合在一起，Emma随即产生了做外国游客来华吃喝指南工具的创业灵感。2015年，Emma与当初同游欧洲的那位好友一同在上海创立了Spoonhunt。

创立初期，Spoonhunt团队通过申请成为开发者的方式，对接了大众点评开放式API接口，获取了其本地生活领域的商家信息、LBS定位等数据，再用机器翻译的方式将这些商户数据翻译成英文，形成Spoonhunt自己的英文商家数据库。

Emma介绍称，目前Spoonhunt英文商家数据库中收录了两百多万间店家信息，覆盖国内250个城市。而在后续的平台运营中，逐渐有商家主动要求对接，成为Spoonhunt的合作方，管理和更新自身在Spoonhunt平台中的信息。于是Spoonhunt团队又开发了一套后台管理系统以供商家使用。Emma也表示，这套后台系统还在开发完善中，尚未开始进行大规模推广。至此，Spoonhunt的工具属性也已初步成型。

Spoonhunt?App演示视频

测试与验证后　目标用户群体仍然是外国游客

搭建好服务的框架后，如何低成本、高效率地验证服务模式与价值，是Emma需要解决的问题，而她给出的答案是运营公众号。

“比起让用户下载APP，扫码关注则是更为合适的推广方式。”Emma也介绍称，APP的开发需要考虑版本更迭、不同设备和操作系统的兼容性等等一系列问题，周期较长，而公众号的轻应用、推广便利等属性无疑与Spoonhunt初创团队的需求相吻合。

在用户群体的选择上，Emma首先将目光聚焦在了上海各大高校的国际留学生群体。由于各高校的“国际学生节”等留学生活动大多集中在夏天，Spoonhunt团队通过扫码关注送“冰棍儿”的方式进行推广。

让Spoonhunt团队感到高兴的是，这批通过线下推广获取的国际留学生用户，很快认可并产生了广泛的自我传播，为Spoonhunt带来了更多的用户。

随后，Emma又将推广群体扩宽至工作和生活在中国的外国人群体，通过选择他们关注较多的媒体公众号合作推广的方式，告诉这些外国人群体，Spoonhunt可以帮助你搜寻附近的餐厅，以及提供各种英文商家信息的工具。

良好的用户增长趋势与用户认可度也让Spoonhunt团队坚定了创业方向。但Emma也认为，与Spoonhunt旅游工具属性更为契合的用户群体，仍然是来中国旅游的海外游客。她也表示，海外游客几乎很少使用微信，而是偏向使用APP，所以Spoonhunt也开发和上线了自身的APP，以供海外游客使用。

推广方面，Spoonhunt也做出了更多更具针对性的尝试。例如海外介绍中国美食的论坛社区的推广，制作美食、游玩类短视频投放在YouTube平台上，与国内入境游旅行社合作，以“来中国旅游必备APP”等方式向海外游客群体推广。

值得一提的是，Emma介绍称，海外游客来中国旅游期间，需要使用许多必备的手机工具，网络加速器便是其中之一。而Spoonhunt也与许多网络加速器的服务方达成了合作推广，主要包括使用网络加速服务期间的弹窗广告以及使用Spoonhunt可以免费获得数天网络加速服务等。

经过这一系列的推广尝试，Emma表示目前Spoonhunt平台已累积有5万多名用户，其中只有30%集中在北上广深等一线城市。对此Emma也表示，其实在北上广深等一线城市，商家针对外国游客的英文服务，相对于成都、厦门、西安、天津等旅游城市来说更为齐全。所以外国游客在中小城市的旅程中更依赖于Spoonhunt，这也为Spoonhunt后续的针对性推广提供了方向。

先积累流量　再让“故事”真正落地

其实无论是旅游UGC、PGC社区，还是TripAdvisor等旅游点评网站，如何更加接近交易层面，找到适合自己的流量变现方式，一直是大家不断探索和尝试的方向。只不过，对于Spoonhunt这样的创业团队来说，这种探索走得更为茫然和艰难。

Emma梳理了团队曾经尝试过的一些收入方式。首先是优惠券-佣金模式，大众点评的开发者平台是可以共享商家的优惠券信息。同样地Spoonhunt选取一批较为符合外国游客需求的优质商家后，将其优惠券信息翻译成英文，展示在Spoonhunt平台中。

用户通过Spoonhunt平台下单使用优惠券后，Spoonhunt会从中收取一小部分佣金。第二种是开辟网店业务，向外国游客售卖一些国内本地市场的特色小商品，从中抽取佣金。最后是微信公众平台的广告合作。

Emma坦言，这样的佣金模式工作量大，而在创业公司没有庞大的用户订单量作为基础的情况下，很难行得通。而微信平台的广告业务也需要更为庞大的流量支持，并不适合Spoonhunt当下的发展阶段，所以Spoonhunt很快便停止了这些尝试。

“打车其实是外国游客的一个‘刚需’。”Emma表示，Spoonhunt团队也正在构思和完善打车功能。最初设想是接入Uber的API接口，而滴滴收购Uber中国后，只能等待其开放新的API接口来实现呼叫用车、信用卡下单支付等功能。

另外Emma也构想过后续拓展的一些增值服务，例如在原本提供国内美食工具的基础上，增加旅游达人、当地陪游的服务等。

Emma介绍称，其实Spoonhunt关于未来交易层面的主要构想，在于与商家达成合作，实现外国游客到店的聚合支付功能，进而从每笔交易订单中收取一定的佣金或服务费。

具体来看，外国游客目前仍以信用卡支付为主，如果能通过聚合支付的服务，让外国游客的信用卡直接转换成支付宝、微信等国内更为普遍的支付方式，或许能极大地满足用户需求，也不失为一种良好的营收来源。

“Spoonhunt作为初创项目来说，目前确实没有真正意义上的盈利模式。”其实在Emma及其团队的规划来看，Spoonhunt目前的发展重心仍然在于用户量的积累，因为能让各种各样的业务构想从“故事”到真正落地，一定是以用户量达到一定规模为前提的。

融资难　具体难在哪？

虽说相对于出境游，入境游市场玩家少，竞争压力也相对较小，但这在Emma看来，也代表着其中确实存在一定的难点。

首先是旅游属性本身所带来的用户黏性低的问题，这需要长期的资源积累和服务功能的完善，并不是创业公司能在短期可以解决的问题，可是资本市场往往又比较看重这一块。

用户获取方面，虽然入境游整体上亿人次的用户规模十分庞大，但根据中国旅游研究院数据来看，2016全年我国入境过夜旅游人数为5927万人次，其中除港澳台同胞外的外国人达2165万人次，增长6.7%。这也意味着，如Spoonhunt针对外国游客群体的创业公司，想要获取用户仍然十分困难，即便在推广方面多管齐下，也很难做到爆发式的用户增长。

而用户稳步增长的属性，也注定了入境游创业者们面临创业周期长，商业模式难以短期内得到验证的局面。这也与资本市场寻找周期短、高增长、高回报率的“爆款”创业项目的初衷背道而驰。

当然，Spoonhunt也同样面临着这些难题。Emma介绍称，Spoonhunt在2016年初完成了天使轮融资后，在寻求新一轮融资的进程中受阻。不过她也透露，公司还有另一块帮助外国人在中国开设的餐厅搭建微信官网、系统后台的业务处于盈利状态，可以暂时勉强支持Spoonhunt整体业务的发展。

比起竞争　更应关注服务的细节

说到Spoonhunt所面临的竞争环境，不难想到美团点评、TripAdvisor等行业巨头。

Emma对此表示，曾经在创业初期，与大众点评的某位联合创始人聊及自己关于Spoonhunt的创业想法。在交流中，该联合创始人曾表示，大众点评的业务发展一定是围绕同一用户群体来展开，简单来说就是服务好中国人在国内，以及中国人在海外的生活化需求。所以，大众点评的发展重心必然是出境游。

而理论上来说，TripAdvisor应该跟大众点评的逻辑十分相似，即围绕着外国用户在当地以及在中国的出行需求来展开业务布局，所以其在中国市场的发展重心必定是入境游。

可值得一提的是，TripAdvisor中国区首席运营官潘浩栋曾在接受环球旅讯的采访中表示，TripAdvisor将不追求完全复制全球市场的产品和服务，而是根据中国市场特点制定相应的策略，例如专注自助出境游和移动端发展。潘浩栋也进一步表示，TripAdvisor在中国市场的愿景是成为中国自助出境游用户必用的APP。

虽然行业巨头的重心纷纷转向出境游，但也并不代表Spoonhunt可以高枕无忧。比起如何应对来自竞争对手的压力，Emma认为Spoonhunt如何更好更快地完善服务细节来得更为迫在眉睫，毕竟定位于入境游工具，实用性则是其核心属性。

那么Spoonhunt团队是怎么做的呢？

Emma介绍称，Spoonhunt团队每周都会对用户进行访问，邀请他们表达对于产品和服务的评价与建议。另外，还会在民宿、餐厅等外国游客经常光顾的地方，实地观察他们的行为、需求等。

她举了个有趣的案例。当时在台北夜市中，她观察到一个德国家庭，几乎在每一个摊位前都观察许久，他们对于夜市中各式各样的美食充满了好奇，可最后什么也没有买。

对此Emma分析称，由于欧美各语言都属于字母形文字，即便国家不同，语种不同，他们互相之间通过字母的组合还是能大致理解。而汉语属于象形文字，如果不是做了一定“功课”的话，是非常难以理解汉语所表达的意思的。所以许多外国游客往往会碍于语言交流，形成一种胆怯的心理。

而中国美食中有许多菜式名称背后，蕴含着许多中华文化特有的典故和背景，并不能简单按照字面意思来翻译，例如“佛跳墙”等。这也促使了Spoonhunt后续继续深度优化中文菜单的翻译工作。Emma也表示，虽然这些完善服务细节的方法看似略显“笨重”，但确实为Spoonhunt改进服务带来了很大的帮助。

后记：

Emma在采访中其实提到了，目前在中国市场中有许多商家，因为缺乏英文接待能力，并不是特别愿意服务外国游客，这也给许多外国游客带来了不太好的旅游体验。

她有一个设想则是，Spoonhunt未来能够成长到一定阶段，让愿意接待外国游客的商家在店门口贴上Spoonhunt的标签。这相当于一种“认证”，外国游客看到后便知道这是一家能给自己带来更好体验的地方。

其实在入境游市场，不乏小而美的企业滋润地活着，虽然Spoonhunt团队有着许许多多的产品构想，但他们十分清楚，一切都需要建立在用户规模的基础上，所以他们并没有盲目追求规模化发展，而是依旧专注于美食工具的深耕，完善主营业务。

其实真的很难说Spoonhunt的创业旅途最后会走到什么样高度，看到什么样的风景，因为他们才刚刚起步。而且在当下，他们初心不改地坚持着，服务入境游，从“吃”开始。

[traveldaily has Xiantian]About the topic of inbound tourism, global travel news in the previous article "inbound tourism: the urgent need to save &ldquo"; panda ”? ", has combed in the" outbound tourism hot ", inbound tourism has been marginalized and re subject to industry attention.

From the data, China Tourism Research Institute (National Tourism Bureau data center) issued the "prediction" in 2016 China tourism economic operation analysis and development in 2017, 2016 China the number of inbound tourists reached 138 million passengers, up 3.8% over the previous year. The report also pointed out that China is expected in 2017 the number of inbound tourism is expected to reach 143 million passengers.

It is worth mentioning that, as early as 2009, the United Nations Secretary General of the World Tourism Organization Rifai during the Guangdong international tourism and culture festival had to make a prediction, China will become the world's first tourist destination country in 2020. According to China Tourism Research Institute data show that China's total inbound tourism market in 2015 ranked fourth in the world.

However, although China's inbound tourism market has been developing for a long time, it is still in the stage of a single product, which is mainly based on service, group tours and business travel. Outbound tourism has not taken advantage of the resource advantages of inbound tourism. On the contrary, it has reduced the number of inbound tourists and made the competition environment very good.

Obviously, every kind of fragmentation products really can cater to the needs of foreign tourists, still needs further development, it also provides can give full play to market space for the entrepreneurial team, located in the service of foreign tourists come to China to guide and tool Spoonhunt is one of them.

Spoonhunt founder team Nikki, Emma, Adam

Entrepreneurial inspiration comes from small things in life

Spoonhunt, the founder of Emma, was born in Taiwan and moved to Canada with her family at the age of 10, while her younger brother lived abroad and barely learned Chinese at birth.

&ldquo: China is a big food country. If you can't communicate in Chinese, you will miss a lot of delicious food experiences. &rdquo: Emma said that during a trip back home, Emma could only help his brother translate the Chinese menu, and took him to experience many Chinese delicacies which he could not eat abroad.

Subsequently, Emma in a European tour with friends, in Italian, French menu can only be confused. She also said that through the TripAdvisor to find some European characteristics of the local restaurant, but the experience is still not as good as the domestic public comment, specific to a dish of scoring, comments better.

“ in the face of a wide variety of Chinese food, foreign tourists should also need a tool to help recommend and choose. &rdquo: when these two things were combined, Emma produced an entrepreneurial inspiration for foreign tourists eating and drinking guide tools. In 2015, the friend Emma and when traveling in Europe were founded in Shanghai Spoonhunt.

The early days, the Spoonhunt team through the application developers become the way docking public comment on the open API interface, access to the local areas of life business information, LBS location data, then Machine Translation will these merchant data translated into English, formed their English business database Spoonhunt.

Emma said that the current Spoonhunt English merchant database contains about two million stores information, covering 250 cities in the country. And in the subsequent platform operations, gradually businesses to request docking, become Spoonhunt partners, management and update their own information in the Spoonhunt platform. So the Spoonhunt team has developed a back office management system for businesses to use. Emma also said that the background system is still developing and improving, and has not yet started large-scale promotion. So far, the tool attributes of Spoonhunt have been preliminarily formed.

Spoonhunt? App demo video

After testing and verification, the target audience is still foreign tourists

After setting up the framework of service, how to verify the service model and value with low cost and high efficiency is the problem that Emma needs to solve, and the answer she gives is to operate the public number.

“ scanning code attention is a more appropriate way to promote APP than to allow users to download it. ” Emma also said that the development of APP need to consider the version change, different devices and operating system compatibility and so on a series of problems, a longer period, and the demand of light application, the number of public facilities and property promotion undoubtedly Spoonhunt start-up team match.

In the selection of user groups, Emma first focused on the international students in Shanghai's major universities. Because the &ldquo &rdquo Festival; international students; other student activities are mostly concentrated in the summer, the Spoonhunt team through the scan code concerned send popsicle “ ” the way of promotion.

What makes the Spoonhunt team happy is that these international students who have been promoted offline have quickly recognized and generated widespread self communication, bringing more users to Spoonhunt.

Then, Emma will expand to the promotion group work and live in Chinese foreigners groups, they pay more attention to the choice of the number of public media cooperation promotion way, tell the foreigners group, Spoonhunt can help you search for nearby restaurants, and English tools provide a variety of business information.

Good user growth trends and user recognition also allow the Spoonhunt team to strengthen the direction of entrepreneurship. But Emma also believes that the group of users who are more in line with the attributes of Spoonhunt travel tools are still overseas tourists from china. She also said that overseas visitors rarely use WeChat, but rather the use of APP, so Spoonhunt also developed and launched its own APP for overseas visitors.

On the promotion side, Spoonhunt has made more targeted attempts. For example, the promotion of overseas China delicacy community, making delicacy and play short video on the YouTube platform, inbound travel agencies, with the domestic “ to China travel essential APP” the way to the promotion of overseas visitors group.

It is worth mentioning that, Emma introduced that overseas visitors to China during the tour, you need to use a lot of necessary mobile tools, the network accelerator is one of them. Spoonhunt and many of the network accelerator service reached a cooperation promotion, including during the use of network acceleration service window advertising and the use of Spoonhunt can get the number of days of network acceleration service free etc..

After this series of promotional attempts, Emma said that the current Spoonhunt platform has accumulated more than 50 thousand users, of which only 30% concentrated in the north, Guangzhou, Shenzhen and other first tier cities. In this regard, Emma also said that in fact, in the north, Guangzhou, Shenzhen and other front-line cities, business English service for foreign tourists, relative to Chengdu, Xiamen, Xi'an, Tianjin and other tourist cities is more complete. Therefore, foreign tourists in the small and medium-sized cities in the journey more dependent on Spoonhunt, which also for Spoonhunt follow-up targeted to provide direction.

First accumulate flow, and then let “ story ” true landing

In fact, whether it is travel UGC, PGC community, or TripAdvisor travel review site, how to be more close to the deal level, find their own cash flow, we have been exploring and trying the direction. But, for Spoonhunt such entrepreneurial team, this exploration is more confused and difficult.

Emma sorts out some of the ways that the team has tried. The first is the coupon commission model, and the developer platform for public comment is coupon information that can be shared by businesses. Similarly, Spoonhunt selected a group of quality businesses that met the needs of foreign tourists and translated their coupon information into English, which was displayed on the Spoonhunt platform.

Users receive a coupon from the Spoonhunt platform, and Spoonhunt receives a small percentage of the commission. The second is to open shop business, to foreign tourists to sell some of the domestic local market characteristics of small commodities, from the commission. Finally, the WeChat public platform advertising cooperation.

Emma admitted that such a commission model workload, and in the start-up company does not have a huge amount of user orders as a basis for the situation, it is difficult to work. And WeChat platform advertising business also needs more massive traffic support, not suitable for the current development stage of Spoonhunt, so Spoonhunt will soon stop these attempts.

“ taxi is actually a &lsquo of foreign tourists; just need ’. &rdquo: Emma says the Spoonhunt team is also designing and improving a taxi function. The initial idea is to access the Uber API interface, and after the acquisition of Uber China, you can only wait for its opening of the new API interface to achieve call, car, credit card, single payment and other functions.

Emma also formulated some value-added services such as follow-up development, based on the original domestic delicacy tools, increase tourism, local escort service Master.

Emma said, in fact, Spoonhunt main idea about the future transaction level, in cooperation with businesses, aggregation payment function of foreign tourists to shop, then charge a commission or fee from each transaction order.

Specifically, foreign tourists still pay by credit card, if you can pay by aggregation service, so that foreign tourists credit card directly into Alipay, WeChat and other domestic and more universal payment, perhaps can greatly meet the needs of users, is also a good source of revenue.

“ Spoonhunt as a start-up project, there is no real profit model at the moment. In fact, Emma and ” team planning point of view, Spoonhunt is currently developing focus still lies in the accumulation of users, because can make all kinds of business ideas from &rdquo to “ story; the real landing will be in the amount of users reached a certain scale as a precondition.

Financing difficult specific difficult where?

Although relative to outbound tourism, inbound travel market players less, competition pressure is relatively small, but this seems to Emma, but also represents that there are indeed some difficulties.

The first is the user stickiness tourism property itself brings the problem of low, which need to improve the long-term accumulation of resources and services, and can not startups can be solved in the short term, but the capital market is often pay more attention to this one.

The user access, while inbound overall million users scale is very large, but according to the data of Chinese Tourism Research Institute, the year 2016 China's inbound tourism number for 59 million 270 thousand people, including foreigners in Hong Kong and Macao compatriots abroad reached 21 million 650 thousand passengers, up 6.7%. This also means that, such as Spoonhunt for foreign tourists groups of start-up companies, it is still very difficult to obtain users, even in the promotion of multi pronged approach, it is difficult to achieve explosive user growth.

The steady growth of the property, but also doomed inbound travel entrepreneurs are faced with long business cycle, business model is difficult to verify the situation in the short term. This is also in line with the capital market looking for a short cycle, high growth, high rate of return of “ burst ” the original intention of venture projects run counter to the original intention.

Of course, Spoonhunt faces the same difficulties. Emma said, Spoonhunt in early 2016 completed the angel round financing, in the process of seeking a new round of financing blocked. But she also said the company was another to help foreigners in Chinese opened a restaurant to build a WeChat official website, the background business is profitable, development can temporarily reluctantly support the overall business Spoonhunt.

More attention should be paid to the details of services than competition

When it comes to the competitive environment Spoonhunt faces, it's easy to think of industry giants such as the US group review and TripAdvisor.

Emma expresses to this, once in poineering initial stage, with a public comment of a co-founder, talk about his pioneering idea about Spoonhunt. In exchange, the co-founder of public comment has said that business development must be around the same user groups to expand, is simply a good service Chinese at home, and living needs of Chinese in overseas. Therefore, the development focus of public comment is necessarily outbound tourism.

But in theory, TripAdvisor should be very similar to public comment logic, which revolves around in the local and foreign users in China travel demand to expand the business layout, so the Chinese market development center will be inbound.

But it is worth mentioning that, TripAdvisor China chief operating officer Pan Haodong said in an interview with traveldaily, TripAdvisor will not completely copy the pursuit of global market products and services, but the corresponding strategies are formulated according to Chinese market characteristics, such as attention to self-help outbound tourism and the development of the mobile terminal. Pan Haodong also further said that TripAdvisor's vision in the Chinese market is to become China's self-service outbound users must use APP.

While the industry's focus has shifted to outbound travel, it does not mean Spoonhunt can sit back and relax. Compared to how to cope with pressure from competitors, Emma believes that Spoonhunt how to better and faster service details to improve more urgent, after all, positioning in inbound travel tools, practicality is its core attributes.

So what did the Spoonhunt team do?

Emma says the Spoonhunt team visits users every week and invites them to present comments and recommendations on products and services. In addition, also frequented in hostels and restaurants and other foreign tourists, field observation of their behavior and demand etc..

She cited an interesting case. In the night market in Taipei, she observed a German family, watching almost every booth long ago. They were curious about the variety of food in the night market, but in the end they didn't buy anything.

In this regard, Emma analysis said that because all languages in Europe and America belong to alphabetic characters, even if the country is different, different languages, they can understand each other through the combination of letters. And Chinese is pictographic, if not for a certain “ homework ” it is very difficult to understand the meaning expressed in chinese. Therefore, many foreign tourists tend to be affected by language communication, forming a timid mentality.

But there are many China delicacy dishes name behind, contains many allusions and unique Chinese culture background, and cannot be literally translated, such as &ldquo &rdquo etc.; sea food and poultry. It also prompted Spoonhunt to continue to optimize the translation of Chinese menus. Emma also said that although the details of these perfect service methods seem slightly &ldquo, cumbersome &rdquo, but it does help Spoonhunt improve service greatly.

Postscript:

Emma in the interview actually mentioned, there are many businesses in the Chinese market, because of the lack of English reception capacity, is not particularly willing to serve foreign tourists, it also brings bad tourism experience to many foreign tourists.

She has an idea that Spoonhunt can grow to a certain stage in the future, so that businessmen willing to receive foreign tourists at the entrance of the store affixed to the Spoonhunt label. This is equivalent to a “ certification ” foreign tourists see, they know that this is a place to bring a better experience for themselves.

In fact, inbound tourism market, many small and beautiful moist enterprise alive, although the Spoonhunt team has so many product ideas, but they are very clear, everything needs to be based on the size of the user, so they are not the blind pursuit of scale development, which is still focused on cultivating delicacy tools. To improve the main business.

In fact, it's really hard to say what the Spoonhunt trip will last and what kind of scenery it will be, because they are just getting started. And at the moment, they are constantly insisting on serving inbound tours, starting with “ eating ” beginning.